| 000 | 00937cam a2200157 4500500 | ||
|---|---|---|---|
| 005 | 20250121191649.0 | ||
| 041 | _afre | ||
| 042 | _adc | ||
| 100 | 1 | 0 |
_aKarpik, Lucien _eauthor |
| 245 | 0 | 0 | _aThe Role of Reputation in Product Choice |
| 260 | _c2013. | ||
| 500 | _a88 | ||
| 520 | _aThis article explores the role of reputation in the choice of goods. Far from being all comparable on a unique scale, goods, especially luxury goods, belong to two distinct universes : standard goods and singular goods. This hypothesis implies that all we say and think about goods is divided into two theoretical classes. I will show this point by analyzing the reputation of products, of markets judgment devices and the relation between trust and reputation. | ||
| 786 | 0 | _nCommunications | o 93 | 2 | 2013-11-07 | p. 121-129 | 0588-8018 | |
| 856 | 4 | 1 | _uhttps://shs.cairn.info/journal-communications-2013-2-page-121?lang=en&redirect-ssocas=7080 |
| 999 |
_c658757 _d658757 |
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