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041 _afre
042 _adc
100 1 0 _aJaillot, Marc
_eauthor
245 0 0 _aTake the Hallyu wave to better surf our emotions
260 _c2023.
500 _a47
520 _aEmotions are complex psychological and physiological responses to environmental stimuli that influence individual attitudes and behaviours. The study of a critical phase of the entrepreneurial journey, the presentation of a project to funders, reveals limitations and biases in our understanding of emotions, particularly in a digital context. An in-depth analysis is made from the BTS ARMY/Hallyu case, which allows us to better understand the role of emotions in entrepreneurship and propose solutions to support project leaders.We identify three key dimensions to better mobilize illustrate emotions: digital intimacy, singular sociality, and emotional satisfaction of needs. Digital intimacy demonstrates how emotions are reinforced through digital communities and drive the actions of their members. Singular sociality reconfigures relationships by forming an emotional community. Emotional satisfaction of needs indicates help to meet the basic needs of individuals.
786 0 _nEntreprendre & Innover | o 56 | 3 | 2023-08-10 | p. 27-37 | 2034-7634
856 4 1 _uhttps://shs.cairn.info/journal-entreprendre-et-innover-2023-3-page-27?lang=en&redirect-ssocas=7080
999 _c715750
_d715750