000			01830cam a2200157 4500500
005			20250123084259.0
041			_afre
042			_adc
100	1	0	_aStoichițoiu Ichim, Adriana _eauthor
245	0	0	_aEmprunts récents à l’anglais dans le lexique roumain du vêtement
260			_c2018.
500			_a45
520			_aThe present paper aims at investigating the impact of English upon the Romanian fashion vocabulary during the last decade through the analysis of a corpus picked up from specialized dictionaries, magazines, websites and mail-order catalogues. The recent English borrowings are approached from a functional perspective, paying special attention to the referential and persuasive functions fulfilled by such neologisms not only in the jargon of experts, but also in journalese and in advertising. Two major types of specialized Anglicisms are taken into consideration: (1) “necessary” technical borrowings motivated by the absence of Romanian equivalents, besides their precision, brevity and efficiency in naming new referents; (2) “luxury” or superfluous borrowings with medium or small specialization which simply double Romanian words as fashionable terms; (3) “trendy” expressive borrowings (words, phrases and clichés) taken from colloquial language and / or from youth slang, motivated by the prestige of the source language and the intention to impress the target audience. Linguistically, the most striking feature of the Anglicisms under discussion is the “foreign” aspect, due to their international character and to the Anglophile attitudes specific to the Romanian post-communist society.
786	0		_nLa linguistique | 54 | 1 | 2018-04-27 | p. 91-108 | 0075-966X
856	4	1	_uhttps://shs.cairn.info/revue-la-linguistique-2018-1-page-91?lang=fr&redirect-ssocas=7080
999			_c730265 _d730265