Participative pricing and socially responsible consumption: The implementation of the “Name Your Own Price” model in a repurposing shop (notice n° 154431)

détails MARC
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005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250112031140.0
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title fre
042 ## - AUTHENTICATION CODE
Authentication code dc
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Lacour, Jean-Pierre
Relator term author
245 00 - TITLE STATEMENT
Title Participative pricing and socially responsible consumption: The implementation of the “Name Your Own Price” model in a repurposing shop
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2019.<br/>
500 ## - GENERAL NOTE
General note 99
520 ## - SUMMARY, ETC.
Summary, etc. This study relates to the implementation of the Name Your Own Price (NYOP) mechanism in a repurposing shop. The principle is as follows: the buyer sets an initial offer that is accepted if it is above a threshold price set by the seller but unknown to buyers. This mechanism that gives customers pricing power allows a large number of people to pay according to their means. The purpose of this study is to assess the way buyers set their price in a socially responsible consumption (SRC) situation. Our results show that the buyers respect the prices suggested by the seller. However, the SRC situation doesn’t lead buyers to set higher prices. They also tend to pay a lower proportion of their reference price for higher-valued items than for lower-valued ones.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element authenticity
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element commodification process
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element connoisseurship
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element gastronomic and Bacchic brotherhoods
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Lacour, Hugo
Relator term author
786 0# - DATA SOURCE ENTRY
Note Décisions Marketing | o 95 | 3 | 2019-09-25 | p. 99-110 | 0779-7389
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://shs.cairn.info/journal-decisions-marketing-2019-3-page-99?lang=en">https://shs.cairn.info/journal-decisions-marketing-2019-3-page-99?lang=en</a>

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