The effects of tourist m-services on a city’s value proposition (notice n° 154774)
[ vue normale ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01451cam a2200217 4500500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250112031244.0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rivière, Arnaud |
| Relator term | author |
| 245 00 - TITLE STATEMENT | |
| Title | The effects of tourist m-services on a city’s value proposition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2017.<br/> |
| 500 ## - GENERAL NOTE | |
| General note | 37 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | In an increasingly competitive environment between tourist destinations, more and more French cities intend to enrich their value proposition by introducing tourist mobile services (m-services). In order to analyze the effects of these m-services, the approach adopted in this article consists of transposing the perceived value framework to a city context, by means of a qualitative study carried out with twenty-eight French tourists. In contrast both to the growing enthusiasm that tourist destinations have for m-services and to academic considerations related to tourist marketing, the results challenge in part the ability of tourist m-services to increase the city’s value proposition, as perceived by tourists during the pre-travel stage. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | authenticity |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | commodification process |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | connoisseurship |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | gastronomic and Bacchic brotherhoods |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bourliataux-Lajoinie, Stéphane |
| Relator term | author |
| 786 0# - DATA SOURCE ENTRY | |
| Note | Décisions Marketing | o 85 | 1 | 2017-03-25 | p. 101-119 | 0779-7389 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://shs.cairn.info/journal-decisions-marketing-2017-1-page-101?lang=en">https://shs.cairn.info/journal-decisions-marketing-2017-1-page-101?lang=en</a> |
Pas d'exemplaire disponible.
Réseaux sociaux