The use of internet banking by businesses and its effects on service quality
Type de matériel :
44
Online banking uses are continuously evolving. However, there is a lack of research focusing on these uses and their impacts on businesses. This paper examines the effects that online banking uses have on service quality in business-to-bank exchanges. The results of the qualitative study of nine Tunisian companies validate the theoretically developed typology of uses. They show that internet banking uses are basic and that their effects on service quality are mixed.
Réseaux sociaux